Margaret Heffernan
Entrepreneur, Chief Executive and author
An entrepreneur, Chief Executive and author, Margaret Heffernan was born in Texas,
raised in Holland and educated at Cambridge University. She worked in BBC Radio for five years
where she wrote, directed, produced and commissioned dozens of documentaries and dramas. She was
one of the producers of Out of the Doll's House, the prize-winning documentary series about the
history of women in the twentieth century.
Leaving the BBC, she ran the trade association IPPA, which represented the interests of independent film and television producers and was once described by the Financial Times as "the most formidable lobbying organization in England."
In 1994, she returned to the United States where she worked on public affair campaigns in Massachusetts and with software companies trying to break into multimedia.
She then joined CMGI where she ran, bought and sold leading Internet businesses, serving as Chief Executive Officer for InfoMation Corporation, ZineZone Corporation and iCAST Corporation.
In 2004, Margaret published THE NAKED TRUTH: A Working Woman's Manifesto about Business and What Really Matters (Jossey-Bass) and in 2007 she brought out HOW SHE DOES IT: How Female Entrepreneurs are Changing the Rules for Business Success. She is Visiting Professor of Entrepreneurship at Simmons College in Boston and Executive in Residence at Babson College.